Most people think building a website is only for the ”Tech guys”, when in reality, it’s for everyone. Everyone want’s a professional free website, until they have to make it. Website building can be easy if you have the proper guidelines, the proper tools, and the proper time. There are many steps to getting started in the right direction.
Many of those steps involve SEO (Search Engine Optimization), which I will cover in my next article. For now, let’s dive into those tips on how to create a stunning website.
#1. Domain. You must make sure the domain name you choose has a good balance in relation to your site. You don’t want to have a domain with the title ”OceanWater.com” when your site is about backyard grilling tips. It doesn’t look right when visitors see it, and it sends the wrong signals.
#2. Website Builders. The 2nd step is to choose the correct Website builder or Hosting service for your site and your needs. If you don’t care too much about ranking, or don’t want to deal with great adventures of marketing (SEO), then website builders like Wix, Weebly, Squarespace, Webs, etc, they do all the designing for you and your site LOOKS great……… until you need to rank.
WordPress is widely known as the ”SEO friendly site builder”, because it allows you to edit and fix all things SEO. If you want to include a store on your site then you go down the road’s of ”Shopify” and ”Bigcommerce”. Those are what you call ”eCommerce” capable site builders.
#3. FREE. Oh yes. The one word that will drive someone insane. With that being said, there are plenty of host services and website builders that allow you to try your hand at building websites for free. Unless your a big business, or want to get the most out of marketing, then free is the way to go.
Now of course paying for hosting has advantages, but if you just want to blog, take pictures, run a small store, etc, then I may have something for you. If you want to go straight into the site builder section, and don’t want to deal with the hassle of singing up for hosting services, then Wix, Weebly, Squarespace, and even WordPress give you the ”free” option when singing up. They have great templates and an easy to do feel. Now even though marketing, maintaining are different levels higher than just signing up for a site, you still have to start somewhere, and this is a great start.
See you next time when we discuss the basics of SEO and the Top 3 On Page ranking factors.